SBB - POP UP WAGON


About the brand: SBB is the main railway company in Switzerland and one of the most important on the European continent. 


Feel at home, a new concept of travelling. During only one year, the users of SBB will be able to travel in a special wagon, The Pop Up Wagon. Through the Website, they will design the interior of the wagon as a proposal. Every four months the thematic of this wagon will change in collaboration with Ikea. This way they can travel in the living room, in a bedroom or for example in a garden.