About the brand: McDonald's is a chain of American fast food restaurants. Its main products are hamburgers.

Campaign for Easter season. As children look for chocolate eggs at Easter, young and old will look for their favorite McDonalds products. A game through the city with the products posters around. Scan and hunt your meal! 

The QR code in the posters can renovated again, you never know if it is activated/deactivated. When it is activated, you get the McDonald´s product for free.