LINDA - MESSAGE IN A BOTTLE
Message in a bottle, was an action for Linda Limón made at the points of sale. The goal was to make the product known, generate content in social media, increase sales and brand value.
On the other hand, we managed to increase the traffic of people in the points of sales, attracting new consumers and favoring the sales of the local distribution "Friends of Linda".
Everyone who passed by Verbena Bar could buy a Linda Limon for someone and leave a surprise message. There were two cards for filling.
1. Card for filling the message and the full name of the person to whom it was addressed. This card was attached to the bottle of Linda at the point of sale, Verbena Bar. The owner could pick it up after the notice via email.
2. Card for us with contact information (full name, e-mail) and contact details of the person to whom it was addressed (name, e-mail).